SEO in Dubai, with the work shown every month
Dubai is the most competitive search market in the UAE. I do the work myself and list every change, so you always know what you paid for.
Three monthly plans: AED 2,700 for Search, AED 4,050 for Search + AI, AED 5,850 for Bilingual. One setup fee of AED 1,080, not charged when the site is an ATHAR build.
SEO in Dubai: what you should be able to see every month
Many businesses here have already paid for SEO and cannot say what was done. The missing results were only half of the problem. The other half was that nothing was visible.
Whoever does the work, two documents should reach you each month.
A report
Rankings for the keywords being tracked, phone calls, form enquiries and mentions in AI assistants.
A list of what was changed
Which pages were edited, which errors were fixed, what was published.
Without them you are paying for a promise. I send both on every plan.
SEO or Google Ads: an honest comparison
| SEO | Google Ads | |
|---|---|---|
| Cost model | A fixed monthly fee for the work | You pay for every click |
| Speed | Slow to start, builds over months | Fast, ads can show once the campaign is live |
| When you stop paying | The pages and fixes stay on your site | The ads disappear at once |
| Right choice when | You want enquiries from searches that will matter for years | You need enquiries now: a launch, an offer, a season |
The two work well together. Ads can bring enquiries while the organic work builds, and the search terms that lead to calls show which pages deserve to be written.
The technical base comes before the content
In a crowded market, a slow or badly indexed site loses before the copy is read.
- Core Web Vitals: how fast the main content appears (LCP), how quickly the page reacts to a tap (INP) and whether the layout jumps while loading (CLS).
- Mobile-first indexing: Google reads the mobile version of your site. If content is missing there, it is missing for Google.
- Crawl and index: which pages Google can reach, and which ones it keeps.
Fixes are part of every monthly plan. When a site needs a complete inspection, that is a technical SEO audit.
Being cited by AI assistants
Buyers now type a question into ChatGPT, Gemini or Google AI Mode and read the names that come back.
Assistants mention businesses they can read and understand: pages that can be crawled, a clear description of what the business does, and the same details repeated by other sources.
On the Search + AI plan I do this work alongside the classic SEO. A fixed set of prompts is checked every month and the mentions go into your report. No one can promise a mention, and I do not. The method is on the AI search visibility page.
Why links are not bought
The rule is written on the site, and it does not change from client to client: "We do not buy links: authority is earned with entities and content."
Paid links are against Google's guidelines. They are also one of the easiest things to hide inside a vague monthly fee.
What I do instead is slower and stays yours. The business is described the same way everywhere it appears. The pages answer real questions well enough to be quoted. Both appear in the monthly change list, so you can check them.
Monthly plans and what each one costs
Search, AED 2,700 per month
10 tracked keywords, technical fixes and content, monthly report.
Search + AI, AED 4,050 per month
20 tracked keywords, generative engine optimisation, schema and entity work.
Bilingual, AED 5,850 per month
20 EN + 20 AR keywords, Arabic content written natively, hreflang checks, bilingual monthly report.
There is a one-off setup of AED 1,080, which I waive for sites I built. The pricing page has the full comparison, and the SEO services page explains each type of work.
What you receive on any plan
- A written list of every change made that month
- Rankings for each tracked keyword
- Calls and form enquiries counted
- AI mentions recorded
- Core Web Vitals and indexing fixes
- Links earned, never paid for
SEO in Dubai: questions
I already paid for SEO and saw nothing. What is different here?
You see the work. Each month you receive a report with rankings, calls, forms and AI mentions, and a list of what was changed on the site. I still cannot promise positions, and I say that before you sign. You can request a free audit first.
Should I stop Google Ads when I start SEO?
No, not at the start. Ads bring enquiries while a campaign runs, and organic work takes months to build. Keep the ads that pay for themselves. Later, when organic pages bring enquiries for the same searches, you can decide whether to reduce the budget.
What is the minimum commitment?
The standard commitment is 6 months. If you prefer not to commit, you can stay month-to-month at +15% on the plan price. Setup is AED 1,080 once in both cases, and it is waived if I built the site. Every plan has the same terms.
You are based in Abu Dhabi. Does that work for a business in another emirate?
Yes. The work happens on your website, your Google Business Profile and your listings, and we talk by WhatsApp or email. I reply within four working hours. Local results are worked for the areas your customers search from, wherever I am sitting.
Related pages
Not sure what your last SEO provider did?
Send me your website and I will tell you what I find, in plain words and at no cost. I answer within four working hours.